Audio Division
The Audio Division of the Consumer Technology Association (CTA)® aims to preserve the value of audio with promotions, research, technology and standards, and education that support emerging technologies.
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Key Initiatives
- Raise consumer awareness of the virtues of a quality audio experience.
- Forge mutually beneficial alliances with other industry groups.
- Encourage all channel partners to sell audio as a value-added solution.
- Clearly define and explain audio products for consumers.
- Collaborate with the content community to promote a quality audio experience.
- Encourage standard-setting activities for measuring and reporting performance of audio products.
Latest Report
Related Resources
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Millennial & Gen Z Generations: Audio Product Ownership & Content Consumption
This report provides an in-depth understanding of U.S. millennial and Generation Z attitudes and behaviors regarding audio products and content and listening behaviors.
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Consumer Sentiments on Voice Shopping
This report gains an understanding of consumers’ voice shopping use and perceptions.
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